The Secret Behind Elixhairs Sulfate-Free Creamy Lather

The Secret Behind Elixhairs Sulfate-Free Creamy Lather

At some point or another most people have been told to remove sulfates from their hair care regimen. Whether it’s to prolong the vibrancy of an expensive hair color or because sulfates are drying and breaking your hair, and irritating your skin and scalp making it  sensitive.  There are more than a few reasons why banishing sulfates from your haircare routine is a good idea.

You may be surprised at just how many shampoos and other beauty products contain sulfates such as sodium laurel sulfate.  It’s an emulsifier and foaming agent that helps soaps, shampoos and cleansers  create a foamy lather that makes skin and hair feel clean. However, Sulfates that bring that  super-clean feeling, can actually mean that skin and hair have been stripped of their natural protective oils, leaving complexions and strands of hair dried out and damaged with prolonged use. SLS also notoriously strips hair color, leaving vibrant colors, and alluring rich hues dull and faded.

When it comes to natural hair care, many companies have chosen to eliminate sulfates, leaving their shampoos without lather entirely. These formulas tend to be thinner and more difficult to evenly distribute throughout the hair and scalp, which makes it tough to get an all-over clean feeling. Unfortunately, this has left natural shampoos with a reputation of being inadequate, or simply not being as enjoyable to use as a shampoo formulated with sulfates. Luckily, sulfates aren’t the only way to get a great lather.

In all of our shampoos at Elixhair Luxury Hair Care Formulas, we use naturally derived surfactants sourced from coconuts that provide our formulas with a rich, creamy foam, making every wash feel luxurious. In our fan-favorites we use coconut-derived ingredients to create our signature lather so you can enjoy a lush, effective wash that evenly distributes throughout your hair for healthy, naturally clean locks from root to tip.